Be rule makers, not rule takers
Chandrashekar Kupperi (Shekar)
Whats App No: +91 99400 60273

Chandrashekar Kupperi (Shekar) is Founder of ANOVA Corporate Services which offers consultancy and advisory services to MSMEs.
Shekar has almost two decades of experience in various multinationals with diversified sector experience – FMCG, Life Insurance, Audit & Assurance and Oil & Gas sectors. His last stint was as Group Finance Director with Lornamead Group, a UK-based multinational in the FMCG space which owns well-known personal care brands (such as Yardley of London, Finesse, etc.). His prior stints include various finance and audit positions with MNCs such as ExxonMobil and KPMG in India. He is a Chartered Accountant, Cost Accountant, and a Company Secretary by qualification
Scope of ANOVA Corporate Services: Insightful Decision-Making and Improved Performance
Insightful Decision-Making
Comprehensive MIS Services:
- Thorough review and maintenance of books of accounts via leading ERPs such as Zoho Books and Tally.
- Monthly financial statement preparation, including Profit and Loss statements, and Balance Sheets.
- Consolidation of crucial monthly reports, including Management Accounts, Cash flow statements, and Working Capital statements.
- Coordination with auditors and advisors for seamless audit finalization and periodic returns filing.
- Engaging with insurance companies for strategic insurance planning and negotiation, spanning transit, employees, key personnel, and inventory.
- Key Performance Indicator (KPI) analysis, covering Performance Ratios and Collection Cycles.
Profit and Loss Analysis:
- Turnover breakdown by region, segment, and product categories (volume and value).
- Analysis of discounts, gross margins, and promotional spends for enhanced profitability.
- ROI assessment and advertisement & promotion expenditure analysis by category and region.
- Detailed overhead analysis by region, department, and segment.
- EBITDA and Net Profit analysis for informed decision-making.
Balance Sheet Analysis:
- In-depth working capital and aging analysis, encompassing debtors, creditors, and stock (value & days).
- Key ratio analysis, evaluating liquidity, profitability, and solvency ratios.
Facilitating Pricing Transparency and Costing Clarity:
- Implement a comprehensive dashboard accessible to management, providing precise details regarding pricing structures and profit margins for pivotal product offerings.
- Establish a transparent pricing mechanism, affording management a concise view of cost elements and associated pricing strategies for key products.
Credit Control Services:
- Providing vital support to small businesses lacking dedicated credit control resources.
- Augmenting existing credit control departments during peak operational periods.
Empowering through Training and Support
- Delivering essential Zoho Books / Tally / existing Accounting system training at Management/User levels for proficient system utilization.
- Equipping in-house accountants with adequate training and closely monitoring their workflow for optimal usage and efficiency.
- Implementation of clear and efficient processes, outlining Roles & Responsibilities across key staff and managers in various business units and functions.
Unlocking Potential with ZOHO
Seamless Migration and Strategic Integration
- As an accredited ZOHO Finance Partner, we excel in specialized ZOHO implementation and integration.
- Custom digital changes to suit your business needs.
- Process-driven implementation methodology.
- Expertise in integrating Zoho products seamlessly with your existing third-party applications.
- Collaborative partnership, working closely with our clients.
- Consistent and dependable service delivery.
- Post-implementation user adoption support for a smooth transition.
Consultation Schedule:
- We will discuss with the client over two to three calls (virtual/telephonic) to gauge the requirements and the concerns faced.
- Post this, we will provide a tentative scope of work with details on the services and deliverables including timeline and fees.
- Typically, we expect such engagements to be a monthly retainer for a minimum of two to three months and extending up to six to eight months depending on the nature of the engagement.
Consulting Engagement Fees:
- Our fees would range from INR 30,000 to INR 50,000 per month plus GST and would be case to case basis.