Marketing and Branding Strategies

Be rule makers, not rule takers

Mr. Satheesh Krishnamurthy

Contact: +91 98400 35222

Who is he

Satheesh is an M.B.A from Temple University, U.S.A. He has vast experience in marketing and advertising having worked in Cavinkare, McCann Erickson, ESPN Cricinfo and Reliance.
He started his career as Brand Manager and grew to become Director of Marketing & Sales, covering India and South-east Asia.
He is now a Brand Consultant offering Marketing, Branding and Communication advice to tiny, small and medium-sized firms across Tamil Nadu.
His clients range from retail to real estate, foods to furniture and FMCG to B2B firms.

What can he do for you

Satheesh specializes in creating brands out of products and making them stand out from competition.
He can analyse the category, customer, competition and your competencies. He will then draw insights, design brands, draft branding elements and develop a cost-effective marketing plan.
He will help you reach customers with unusual distribution methods and unconventional communication ideas.
His expertise and experience with Tamil Nadu and Tamilian minds will enrich your enterprise and enhance your brand presence.

When do you need him

If you have a product idea and wish to make it a brand, Satheesh is your go-to man.
If you are selling your brand as a commodity, he should be your first call.
If your brand is stressed and needs help, he is the one to turn to.
If your marketing needs hand-holding, he can be your guide.

Why should you trust him

Satheesh was instrumental in modernizing Chik shampoo and rendering it in tune with the times.
He helped launch brands like Tender Cuts, Rocotile, Bioman, D’Sign Doors and many more and has made them leaders in their respective categories.
He helped build successful brands like BluMet, Dr. Ergon, Sounds Good etc. in otherwise commodity categories.
He has also aided in establishing pan-Indian brands like Vaseline, Gofrugal, Decorpot, Shreeja etc.

Consultancy Schedule:

He works only with a limited set of brands at any given point of time to ensure he gives them adequate attention and care.
He is comfortable working with clients both online and offline.
The actual working arrangement will be as your business requirements mandate.
You can call him first – phone or virtual – and explain your issues and provide him with the necessary inputs.
He will study them and revert with an Approach Note in which he will explain his suggested strategic approach, his contribution areas, deliverables, timeframes, working relationship, fees and related details.

Consultancy engagement Fees:

His consultancy fee depends on the scope of work, extent of his contribution and required timeframes. It usually starts at Rs.20,000 per month + GST. Travel expenses will be charged on actuals.